Email Marketing: Creating an Email Marketing Campaign with Act-On Software
Email is an important marketing automation tool. This short video shows how easy it is to send professional
emails to enhance an overall marketing campaign.
Lead Scoring: Qualifying & Measuring Sales Leads with Act-On Software
Act-On Software's unique lead scoring methodology allows marketing and sales professions to
assign a numeric value to leads based on specific buying behaviors.
WebEx Integration: An End-to-End Webinar Management Solution from Act-On Software
Act-On Software integrates seamlessly with Cisco WebEx -- widely recognized as the best webinar delivery platform in the industry -- to provide
comprehensive pre- and post-event marketing capabilities around webinars.
List Segmentation: Targeting Marketing Campaigns with Act-On's List Management Tools
Act-On Software allows you to improve your marketing effectiveness by targeting your campaigns to appropriate segments, instead of just blasting messages to all your prospects.
Identify Sales Prospects: Website Visitor Tracking with Act-On Software
Act-On Software's website visitor tracking allows business to quickly and easily identify who is visiting
their website and what they're viewing on the website.


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